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emiko's Blog

  • Music as life and as a living

    Music as life and as a living

    I'm infuriated. I'm inspired. I'm a lot of things right now. I just read an article that was in my inbox that was part of ASCAP's Daily Brief. The article was on why music can't be free.  You see, I'm angry not because I believe that music should be free, but because this point even had to be made. And in a blog - no, wait, in TWO blogs no less!

    I have been a musician my whole life. From the time  my feet couldn't even touch the pedals beneath the piano, I knew I was in this for the long haul. These weren't just piano lessons I endured week after week - this was training - boot camp - for my life as a professional musician.  And from day one, it was drilled into me that music is a respectable, viable way to make a living. I saw my teachers do it. I saw my grandmother do it and raise my aunt and my father. I saw artists that I looked up to do it. So why should it be any different now?  Because we have the internet?  Because we have slowly shifted our mindset to believe that if we cannot physically hold music in our hands (ie a record or CD) it doesn't exist in a form we have to pay for?  Because the landscape of the industry has shifted to make up and coming artists think that people are doing them a favor by giving them free exposure (ie not paying them what they deserve)? 

    Let me tell you that life as a musician - life as a recording artist with a record company behind me - is hard. I am not rolling in hundred dollar bills, living the high life.  No man with sunglasses came up to me in a smoky nightclub and offered me a briefcase full of cash to sign me. That's not how this works. We work HARD for our money. All of us. We put in countless hours behind the scenes and before the show.  We write, we edit, we re-write. We run through. We rehearse. And then we rehearse some more. We practice on our own.  Hours, days, months, YEARS get put into perfecting our craft.  By the time most of us have become full time professional musicians (ie able to support ourselves soley by music), we have put in the same amount of time as a doctor going into private practice - over 10-12 years! And may I add, most of us are just as much in debt as a newly graduated medical students. And we get just as little sleep.  We may not be saving lives or delivering babies, but what we do is valuable in its own way and deserves compensation.

    Let me also say this: I am not an indie musician. I think indie is great, but for me - I am a backer of the labels. I am not saying that I agree with the way they pay artists (last and least), but I am saying that I know a lot of people who claim to be indie proud who would sell their soul to have their face on the side of a bus or on a billboard in Times Square. So, long live the labels I say.  It is, after all, business.  But also long live true artists!

    I will be honest. My record company has slashed my budget to near zero. But, they have stood by me in many ways. My A&R is a great supporter of my music and is a great supporter of me as a person.  And while I am seeing the proverbial downfall of "the label" first hand, I still believe that record companies are of paramount help to recording artists.  Being on the roster of my label has opened doors for me that I didn't even know existed.  And I am parlaying those opportunities into other things. 

    Just because I have a record company behind me - again - doesn't mean that I'm rolling in dough (as I said before). We are struggling to finish the album, which has been on hold since July. We have entered my first single into a song contest to gain exposure and (hopefully with the support of my fans) win the Euro 10,000 prize which will go to finish the album (and oh yeah, throw a massive thank you party to the fans for voting). 

    Here's how it works right now: label signs artist to roster, promises good size budget. Fans download and steal music without paying for it. Label doesn't get paid from distributor (who also makes no money) so they are forced to tell the artist they can't pay for recording and promotional costs (or cut their budget by enough that it's a problem). Artist's song stays released for public consumption but no one buys it because there is no money for promo.  The single dies a silent death because there is no album to back it up, no tour to back up the album. And then the artist is forced to self finance. Then the fans hate the label.  It's a vicious cycle.

    I'm proud to be an artist with a label. I'm proud to be a full time recording artist. I'm proud to do my part to support my family with the songs I write. I'm proud of my team who works so hard to make sure I can work. I am proud of my band who rock with me.  And I'm proud of my fans who are so supportive and understand that we work hard at what we do.

    If your head is spinning from my tirade, let me make it abundantly simple for you:

    The next time you walk into the GAP to buy a shirt -- don't pay for it. Just take it. Because you like it. Because you don't know the person who made it, designed it, drove the stock to the store. Just take it. See what happens.  Will the GAP fold immediately?  No. Of course not. But you'll be guilty of theft.

    To see the article that lit the fire under my ass click here:
    http://blogs.forrester.com/mark_mulligan/11-02-04-why_music_cant_just_be_free_the_artists_side_of_the_story

    To help fund finishing my album by ensuring I win the grand prize, vote for "7 Steps Away" here:
    www.youbloom.com

    Rock, roll, and respect,
    --emiko


  • Plenty to think about on the plane...

    Although NAMM ends tomorrow night, today was my final day there.  We arrived in LA on Monday and the week has just flown by. My brain is overflowing with the excitement of knowing all the new projects that are coming to fruition for this year.  This year's show was so inspiring in so many ways - but the fundamental and underlying message was most inspiring: the possibilities are endless!  The landscape of the industry has changed SO much over the past 10 years - I still hear artists talking about how they can't make any money because labels are ripping them off and people are stealing music, etc., etc., etc.

    While this may be true in some or a lot of cases, NAMM is the living example of what happens when people who love to create, purchase, listen to and support music come together to do it right.  Everywhere I turned, I saw people who were genuinely interested in learning about the next biggest and newest musical thing -whatever that thing was - wide eyed, asking questions, touching and trying, taking it all in and letting themselves become more and more inspired.  I saw musicians, manufacturers, managers, publishers, labels, journalists, fans, friends, family, and philistines alike coming together under the bright January sun to open their hearts and minds to music - no matter then genre, the band, the gear, the posse.  And it was beautiful. Can't wait for next year.
  • To be inspired...

    Today was the first day of NAMM.  Thousands of musicians, producers, managers, label dudes and dudettes, families, and gear heads swarmed upon the Anaheim Convention Center for the start of four day gear orgy. It's instrument and tech heaven under the 75 degree sun and clear blue skies!  My experience today was rather surreal.

    For starters, today was my first official day as a Kurzweil artist.  I've been to NAMM before under various badges, but never with an artist endorsement.  It's a totally different show when you go "belonging" to a company. It's a nice feeling. So, into Hall D I went - to meet my new musical family. I met the reps - all of whom were extremely welcoming and warm, got to sit with the new gear and then went off to meet a friend of mine with whom I play music in London - and it took us flying 5,000 miles out of our way to see each other after nearly two months even though we live in the same city!

    Throughout the day, I saw old familiar friendly faces as well as new ones, some of whom were dressed as Napoleon Bonaparte (I'm dead serious when I say that, and I have the photos to prove it).

    But the two best parts of the day for me were in the evening.  As a new Kurzweil artist, I was invited up to the Kurzweil suite for the after party where I got to meet Ray Kurzweil, the inventor of the Kurzweil keyboard (you MUST check him out - he's an incredible inventor, musician, futurist, and more) as well as going as a VIP to the Izotope party as a guest of the Editor-in-Chief of Keyboard Magazine, who, consequently got me into Scotch Sours as he shares a love of whiskey and scotch with me. 

    The Izotope party awakened something in me that had been sleeping for a while - the breaking down of creative boundaries.  The years of "radio friendly" that eventually became my creative enemy were now gone as I listened to the artists on stage beatbox and create sonic masterpieces through their bodies and technology.  And I remembered why I started writing - for me.  To document and share my most personal experiences - joys, fears, loves, heartbreaks, fantasies and demons - to make the world a little more personal through the music I write.  Who would have thought that a DJ after party would have inspired me to go back to that place?!  But it did. 

    And walking out of the Izotope party as we were leaving, I stopped to listen to the band playing on the main stage in the Hilton and my heart came alive.  There really is nothing like great live music with players who really put LIFE back in live music!

    And the second best part of the day? Well, that's a bit personal you see. The days of the old school rock n' roll must be amended a bit for the time being as I had to make my exit at a cool 9:30pm tonight to drive back to be with my five week old son. A year ago, I would have thought that leaving a party at 9:30 was super lame. But tonight, I was excited knowing I got to be in both places - living my life as an artist and living my life with my new family.

    Because, as I am finding out, I love both things more than anything in the whole wide world...and that means that my world just got a lot bigger!
  • The first BIG news of 2011!

    Hi Folks,
    I'm thrilled to announce that I have signed an endorsement deal with Kurzweil Keybaords!  Below is official press release that will be going out to all major news and media outlets later today and tomorrow.  In the meantime, I will be updating, posting photos and tweeting regularly from the NAMM show today and tomorrow so come follow me on www.twitter.com/emikomusic or on Facebook at www.facebook.com/emikomusic or right here on Myspace!

    Check out Kurzweil Keyboards at www.kurzweilmusicsystems.com - everyone is at NAMM this week so I will be added to their Artist Lounge page in the next two weeks - so check back often!  Lots of news and new gear to be featured on their site!

    NEW YORK CITY, NY. January 13, 2011: 7th Level Entertainment Group—a wholly owned subsidiary of Signature Devices, Inc. (Pink Sheets: SDVI) in Redwood City, CA.—announced today that its Talent Management client Emiko has officially signed a global endorsement deal with Kurzweil Music Systems.

    Kurzweil Music Systems (www.kurzweilmusicsystems.com ) is a company that produces electronic musical instruments for professionals and home users. Founded in 1982 by Raymond Kurzweil, a developer of reading machines for the blind, the company made use of many of the technologies originally designed for reading machines and adapted them to musical purposes. They released their first instrument, the K250 in 1983, and have continued producing new instruments ever since.

    With the signing of this deal Emiko becomes one of roughly 30 artists officially endorsed by the Kurzweil brand joining the ranks of Kate Pierson (B-52’s), Bernie Worrell (Parliament Funkadelic), Mike Garson (David Bowie), Jon Carin (Pink Floyd), Nick Smith (Stevie Wonder) and many others

    R.J. Bucaria, Chief Executive Officer of 7th Level Entertainment Group and Emiko's Talent Management representative further elaborated: "We are very excited to have Emiko become a part of the Kurzweil family. Emiko has been a user of Kurzweil gear for years and to finally secure an endorsement deal with them represents not only the achievement of a long time goal of hers but makes a real statement about her status in the industry."

    Emiko commented on the deal saying, "I've played Kurzweil keyboards ever since I was 14 and begged my dad for one after seeing a promo poster of Billy Joel with the PC88mx. After a long trip to the music store, we walked out with one - and ever since then, Kurzweil has been my rig of choice. It's a dream come true for me to join such an exclusive roster of the highest quality artists. And, I'm so excited to make my relationship with them official on paper now.”
    Keep up to date in real time with Emiko at the NAMM show on www.twitter.com/emiko, www.facebook.com/emikomusic and www.myspace.com/emiko where she will be blogging, posting videos, photos, chatting and more while she interacts with her fans throughout the day.
    More About Emiko...
    As a three-time featured performer of the Songwriters Hall of Fame New Writers Showcases, Emiko has graced the pages of Billboard Magazine, FM Sound, Music Connection, and other mainstream music publications. As a songwriter, Emiko has writing and production credits for SONY/ATV, V2, and song placements both nationally and internationally on MTV, VH1, CBS, E!, HGTV, A&E , etc., making Emiko a truly global brand.
    Emiko’s awards (including the 2005 and 2009 Overplay Song Competition) and nominations, coupled with her incredible success in the UK (#1 for a record-setting 17 weeks on the Overplay Pop/Rock charts) and Japan (#1, #3 and #7 on the YouMusic Pop Charts) has led to her fast fan base growth and the critical success of her debut album, “Here Lies Tinkerbell.” MTV has said that Emiko is "incredible live!" and you can find out for yourself as she kicks off her 2011 tour at the end of February in support of her new single, "7 Steps Away," available now worldwide.
    Find Emiko on the web at;
    www.emikomusic.com
    www.reverbnation.com/emiko
    www.twitter.com/emiko
    www.facebook.com/emikomusic
    www.myspace.com/emiko

    Management Contact;
    RJ Bucaria for the 7th Level Entertainment Group
    Rj.bucaria@7leg.com

    Booking Contact:
    Tim Geithman for the Bandwidth Agency
    tim@wearebandwidth.com

    7th Level Entertainment Group, LLC
    The 7th Level Entertainment Group ( www.7leg.com ) is an International Entertainment Company with divisions and corporate assets operating in International Event Production, Talent Management, Music, Film, New Media, Amusements and the acquisition of entertainment based Intellectual Properties. The 7th Level Entertainment Group is a wholly owned subsidiary of Signature Devices Inc./ Graffiti Entertainment (Pink Sheets: SDVI).

    About Signature Devices, Inc. and Graffiti Entertainment, Inc:
    Based in Redwood City, Calif., Signature Devices, Inc. creates, develops and manufactures advanced information technology, including computer systems, software and electronics products. One of the Company's premier technologies includes a blend of hardware and software for image generation technology used in video games and simulations. Signature Devices also owns Graffiti Entertainment, Inc. (www.graffitientertainment.com), a publisher of interactive entertainment software for advanced entertainment consoles.

    Safe Harbor: This letter contains certain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. Investors are cautioned that all forward-looking statements involve risks and uncertainty, including without limitation, the ability of the Company to successfully implement its turnaround strategy, changes in costs of raw materials, labor, and employee benefits, as well as general market conditions, competition and pricing. Although the Company believes that the assumptions underlying the forward-looking statements contained herein are reasonable, any of the assumptions could be inaccurate, and therefore, there can be no assurance that the forward-looking statements included in this letter will prove to be accurate. In light of the significant uncertainties inherent in the forward-looking statements included herein, the inclusion of such information should not be regarded as representation by the Company or any other person that the objectives and plans of the Company will be achieved. In assessing forward-looking statements included herein, readers are urged to carefully read those statements. When used in the Annual Report on Form 10-K, the words "estimate," "anticipate," "expect," "believe," and similar expressions are intended to be forward-looking statements.

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